Fashion

The 7 Summer 2024 Fashion Trends

As we step into the new year, fashion enthusiasts are already buzzing with excitement about the upcoming trends for the summer of 2024. At Zando, we’re always on the lookout for the hottest styles to bring to our community of influencers and online shoppers. Let’s dive into the top 7 summer 2024 fashion trends that you’ll want to embrace for a stylish season ahead.

1. MASC/FEM DRESSING: Where Bold Meets Elegant

The summer of 2024 is all about redefining gender norms in fashion. Dive into the hyper-feminine update of skirts – think ultra mini, super sheer, or elegantly flowing. Pair these skirts not with the expected cute cropped cardigan but with oversized shirts, menswear sweaters, and bulky blazers. Embrace the bold combination of masculine and feminine elements for a unique and powerful look.

2. BUSINESS CASUAL: Relaxed Tailoring Takes Center Stage

Upgrade your office wardrobe early with SS24’s business casual trend. Say goodbye to restrictive workwear and welcome super oversized suiting, thigh-length blazers, and perhaps even an elasticated waist for casual Fridays. Experiment with proportions by pairing these relaxed tailoring pieces with slim-fit blouses or skinny knits. It’s the perfect blend of comfort and style for the modern workplace.

3. SHEER WHITES: Angelic White with a Sexy Twist

Sheer fabrics take a bold turn in 2024, particularly in the form of sheer dresses. Whether you’re heading to dinner, the beach, or a red carpet event, this trend adds a touch of sexy sophistication to angelic white. Just remember to steer clear of wearing it to weddings – we don’t want to steal the bride’s spotlight!

4. HIGH-RISE TROUSERS: A Nostalgic Return to Elevation

Bid farewell to low-slung waists as high-rise trousers make a comeback, the higher, the better. Elevate your entire trouser repertoire, from jeans to sweats to tailoring, with the timeless and flattering high-rise silhouette. Don’t forget to invest in a statement belt to complete the look.

5. ELEVATED SPORTSWEAR: Comfort Meets Street Style

Sportswear transcends its athletic origins and takes over everyday wardrobes in summer 2024. Embrace the comfort of supersized hooded sweatshirts, monochrome zip-up track-tops paired with denim, and cropped leggings reminiscent of 60s pedal pushers. Comfort dressing takes a stylish turn, proving that sportswear is here to stay beyond the gym.

6. COMING UP ROSES: Strictly Rose-Infused Florals

Florals for summer may not be groundbreaking, but in 2024, it’s all about roses. Designers showcase the traditionally romantic stem in sheer gowns, taking floral fashion to a new level. Whether you go all out with real roses or keep it subtle, embrace the rose-infused trend for a touch of romance in your wardrobe.

7. SHORT SHORTS: Micro Shorts for the Brave

Micro shorts bordering on knickers are making waves in 2024, with celebrities like Kendall Jenner and Beyoncé leading the trend. While it takes courage and warm weather to pull off, you can dip a tentative toe into this trend by pairing micro shorts with thigh-high boots for a bit more coverage.

Zando invites you to elevate your style with these seven fashion trends. From the bold combination of Masc/Fem dressing to the revival of high-rise trousers, these trends offer a diverse range of styles for every fashion enthusiast. Visit Zando and explore our curated collections to stay ahead of the fashion curve. Embrace the heat, embrace the trends, and let your style shine this summer. Happy shopping!

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